TikTok overshadows Facebook and Instagram. Generation Z’s social network has reached the symbolic threshold of one billion active users worldwide.
In one year, TikTok has attracted 300 million new users to its platform, and today has more than one billion active users worldwide.
TikTok’s popularity skyrocketed during the pandemic, becoming the world’s most downloaded app in the first quarter of 2020, with some 315 million downloads in that quarter alone, according to app analytics company SensorTower.
ByteDance reportedly saw its 2020 revenue more than double from the previous year, reaching $ 34.3 billion. Since its launch to date, TikTok installations have reached 3.2 billion, which includes information from Douyin, the Chinese version of the app. Average monthly TikTok users in August were up 25% from August 2020. As of June of this year, ByteDance was valued at $ 425 billion.
✨ 1 billion✨ people on TikTok! Thank you to our global community 🎉 https://t.co/X7FjwpTI0B
– TikTok (@tiktok_us) September 27, 2021
TikTok only took five years to reach one billion users, a shorter period than many of its competitors. Facebook, which this year said it has 2.8 billion monthly active users, crossed the billion mark in 2012. That’s eight years after its launch in 2004.
Instagram, now owned by Facebook, currently has more than one billion users, according to its website. It hit the billion mark in 2018, eight years after its launch in 2010.
Youtube says it currently has over 2 billion monthly active users, having crossed the billion mark in 2013, eight years after the company launched in 2005. Last year, Instagram launched Reels and Youtube launched Youtube Shorts, shortened video sharing features designed to compete directly with TikTok. Twitter, launched in 2006, has never reached 1 billion monthly active users.
Recall that to stop the spectacular progress of Tiktok, the United States had banned it under the Trump administration. China had accused the United States of “harassment” and suggested it could take action after Washington banned downloads of the popular TikTok video app and effectively blocked use of the Chinese WeChat app.
TikTok’s parent company, ByteDance, had filed a petition in federal court in Washington to try to suspend the impending ban.