The Oriental region hosts the 5th edition of MEET The Lead

On the sidelines of the Throne Day festivities, the Startup Grow Foundation is organizing the fifth edition of Meet the Lead in the Oriental region, from July 21 to 23, 2022. The event, which will have as its theme “ Be Part of the Future“, will be exclusively dedicated to high-tech, bringing together a community of national and international experts from the world of digital technology and innovation.

This 5th edition of Meet The Lead is making a comeback thanks to the great success encountered by the previous editions which have made it possible to initiate an in-depth debate on the changes that are looming on the horizon and which challenge decision-makers on the weakness of the model. economy in the face of rapid technological change. A new era is taking hold, clashing with the traditional modes of governance of economic operators and the behavior of citizens, with its share of unforeseen events of all kinds and all kinds, in particular those whose repercussions are harmful to the health of the population and the framework of life, explain the organizers.

The choice of venue and theme for the event, continues the same source, challenges all economic actors at all levels, whether operators or institutions, to act together for advocacy in favor of a changing Africa, adopting a more committed innovative entrepreneurial approach with the long-term objective of building an ecosystem that can face current challenges and those that lie ahead.

Capitalizing on previous editions and taking into account the context of its development marked by the fight against the covid-19 pandemic and the war between Russia and Ukraine, renowned speakers gathered in panels will focus for three days on the importance of the digital world and technology to connect goodwill and create a synergy with positive effects on humanity.

In addition to the conferences, B2B meetings, exhibitions of startups and partners, the organizers argue that the debates will focus more specifically on the future of the region as a space for reflection & Development, agri-Tech, Water, Climate Impact & Resilience , future of payment, Banking, Fintech, Bigtech & Insurtech, Industrial IoT, Big Data & Supply chain4.0, Smart Mining, Smart Port & Smart Society, Territory of Reference: Sustainable & Intelligent Transition as well as Metaverse Web3.0 & NFT .

According to the organizers, this 5th edition will be a moment to provide elements of response to support business leaders and leaders in the design and deployment of disruptive strategies and will see the participation of several speakers from here and from elsewhere, notably the USA, France, the UK, Germany, Gabon, Senegal, Israel and Rwanda.

The event will thus know the participation of Khalid Safir, Wali and Director General of Local Authorities at the Ministry of the Interior, Charles Murkezi, expert at the International Institute of Agriculture in Rwanda, Frank Hysa, Transformation Director at Volvo – USA , Shahar Matorin, Founder of Crumbiz in Israel and others.

In addition to the plenary sessions that will take place in the city of Nador, a territorial caravan will crisscross several cities of the Kingdom including Oujda, Berkane and Jerada to inspire young people in the entrepreneurial culture and in the spirit of innovation and technology.

MEET the Lead will thus be available according to the organizers in a space for exchanges, sharing, networking and inspiration stimulating not only to understand but above all to act in the era of Digital, Iot, Smart Grid, Artificial Intelligence, Big Data, Internet of Things, Growth Hacking, VR, VA.

It will also be a space for exhibiting the potential of the Oriental region, a space for networking and B2B meetings, but also spaces for inspiration and transfer of skills for young people in the region.



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