The Arab World Institute (IMA) organized a gala evening in Paris on Friday, to savor in preview, a montage of the best moments of the program “La Fête de la Chanson à l’Orientale”, filmed in Marrakech and which will be broadcast this Saturday evening in prime time on France2.
Personalities from the world of music, culture and show biz, but also politics, from France and Morocco met, Friday evening, on this occasion.
Among the personalities present at this evening, the French Secretary of State for Disabled People, Sophie Cluzel, the President of the IMA, Jack Lang, the President of the Moroccan Museum Foundation, Mehdi Qotbi, the Moroccan Ambassador in Paris, Chakib Benmoussa and the new secretary general of the France Télévisions group, Christophe Tardieu.
Also present were the producer of the show Daniela Lumbroso, the founding president of the Philharmonic Orchestra of Morocco, Farid Bensaïd, the director of the Moroccan National Tourist Office in France, Khalid Mimi, as well as a number of stars of the song in France.
“It is a great pride and an immense honor for the IMA to be associated with this event on oriental music”, declared Jack Lang on this occasion.
For his part, the Secretary General of the France Televisions group, Christophe Tardieu affirmed that his group is “extremely proud that France2 will broadcast on Saturday in prime time this wonderful program which will surprise all our spectators and which will above all give joy, to cheerfulness, enthusiasm and happiness, those things that we try to rediscover little by little ”.
For the producer of the show Daniela Lumbroso, “this show is a dream and brings the sun from Marrakech to France”. “It makes it possible to rediscover the sensuality of oriental music and also to rediscover the sharing, the harmony by which an orchestra can only work when everyone is playing together”.
Recorded in the Ocre city, in partnership with the Moroccan National Tourist Office (ONMT), which provided the supervision and logistics, this program, in addition to celebrating oriental music, also aims to promote the destination tourist Morocco.
The musical event will allow a very large audience in France but also in the countries served by France2 to (re) discover famous French and Oriental songs, revisited and interpreted by singing stars.
The show will be broadcast this Saturday in prime time at 9:05 p.m. (8:05 p.m. Moroccan time). It will bring together more than twenty internationally renowned artists including Gims, Enrico Macias, Amir, Amel Bent, Carla Bruni, Camelia Jordana, Slimane and Vitta, Dany Brillant and others.
They were accompanied by the musicians of the Moroccan Philharmonic Orchestra, in which were integrated students of the INDH Mazaya program carried by the Tenor Foundation for Culture, under the direction of the concert pianist and conductor Dina Bensaïd.
Carla Bruni thus offers, in duet with Amir, a cover of “La Vie en rose”. For their part, Nicoletta and Claudio Capéo perform “Il est mort le soleil”. Barbara Pravi makes “Les Moulins de mon cœur” vibrate in her own way, while Gims, Slimane and Dadju unite their voices on “Belle”.
While Farrah El Dybani and Vincent Niclo tell their “Story of a love”, Amel Bent, Vitaa and Camélia Jordana, who sing in Arabic together for the first time, will perform the famous tubs of the raï “Aïcha”, “Ya rayah” or “Abdel Kader”.
Stars from the Middle East are also present, such as the Egyptian Abu, whose hit “3 Daqat” totals 628 million views, or Moroccan singers Hasna and Manal.
This musical show, whose animation was entrusted to André Manoukian, French songwriter and pianist and Laury Thilleman, was recorded between June 16 and 18, the day after the resumption of tourist flights to Morocco.
“La Fête de la Chanson à l’Orientale” will subsequently be programmed internationally on the TV5 Monde network, as well as on 2M, also a partner.
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