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Inwi at the heart of the commitment to support the development of the entrepreneurship ecosystem in Morocco

InwiDays is back. The tenth edition of the event which brings together the Moroccan digital ecosystem will be held on January 24 and 25 in Casablanca under the theme: “E-commerce & innovations: What will tomorrow’s model look like?” “.

This tenth edition is an opportunity to bring together Moroccan talents in digital creation and innovation, to allow them to discover global trends in this area and to come out with feasible projects in the short and medium term with a viable economic model. .

“We are here to celebrate the 10th anniversary of InwiDAYS, so Inwidays, in fact, is 10 editions, several themes to address. In previous editions, we have addressed topical and innovative themes such as civicTech, agriTech, fintech, etc. »said Mehdi Laachach, Manager Open Innovation Inwi.

This year’s edition notably saw the participation of panelists and recognized experts in their fields and is held in a hybrid format for a limited number of participants. The event is also broadcast live for participants who cannot.

In addition, InwiDays will reward three start-ups that have distinguished themselves during this year by their projects and their innovations. This event is part of the Inwi Innov program which is a set of initiatives to promote the digital economy, and support innovative start-ups to grow and accelerate their business.

This program is based on three parts, according to Nadia Rahim, brand & communication director at Inwi, one part consists of awareness and training in partnership with Injaz Al-Maghrib, then an incubation part through several national incubators and finally a part for realization and acceleration.

During her speech, the brand & communication director affirms that the choice of the theme “E-commerce & innovations: What will tomorrow’s model look like?” is linked to the health situation and that e-commerce is becoming a normality insofar as online shopping has experienced rapid growth with the help of new technologies such as artificial intelligence and augmented reality.




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