The number 1 social network in the world announced Thursday evening that it had changed its name to Meta.
The boss of the firm, Mark Zuckerberg, formalized this change of the name of his company, which reflects the ambitions of the group in the development of the metaverse.
The parent company of the social network Facebook announced its name change during an event entitled Facebook Connect, dedicated to Mark Zuckerberg’s future giant project, the metaverse. “Over time, I would like us to be seen as a metaverse company,” said the CEO. “We will now think of the metaverse first, and not Facebook first. “
Before the official announcement, the band’s logo and name had leaked online: it’s called Meta (for metaverse), “beyond” in ancient Greek – to show that there is “always more to build” .
Mark Zuckerberg said during the announcement that users are thinking of Metaverse and more of Facebook. “Over time, I would like us to be seen as a metaverse company,” he said. “We will now think of the metaverse first, and not Facebook first,” added the CEO.
The name Meta, comes from metaverse which comes from the ancient Greek “beyond”, for the boss of the old Facebook, the choice of this name is explained by the fact that there is “always more to build” opening the the way to a new way of consuming social networks.
This name change comes as Facebook is going through an unprecedented crisis and seeks to renew itself in the face of increasing competition and a promising marketing market. Mark Zuckerberg has been working for this project for many months and has already raised billions in investments. It also provides for the recruitment of 10,000 people in Europe for this project.
The Facebook platform is pinned down by the American authorities and is accused of putting profits before humans by a former employee who has become a whistleblower, who also warned about the privileges granted to certain celebrities.