In line with its proactive strategy of promoting the entrepreneurial fabric and considering the place occupied by the Laâyoune-Sakia El Hamra region in the founding vision of the Kingdom of Morocco, Attijariwafa bank is strengthening its support for small businesses and project leaders through the launch of a new Dar Al Moukawil center in Laâyoune.
Launched in 2016, Dar Al Moukawil is a support system with a social and civic vocation offering
integrated and free support for the benefit of project leaders, self-employed entrepreneurs and
very small businesses, whether or not they are clients of the bank.
Thus, through a network of dedicated centers and the web platform daralmoukawil.com, Attijariwafa bank provides small businesses and project leaders with a complete system, consisting mainly of tailor-made advice sessions, meetings with experts. , a rich program of training and business contacts in order to support and accompany them in their entrepreneurial adventure.
And it is on the eve of the 46th anniversary of the Green March, a highly symbolic date for our country, and in the presence of Wali from the Region of Laâyoune-Sakia El Hamra, of the President of the Communal Council of Laâyoune, of the President of the Council of the Laâyoune-Sakia El Hamra Region, the Chairman and CEO of the Attijariwafa bank group, as well as a set of partners from the entrepreneurial ecosystem that this 16th Dar Al Moukawil center in Laâyoune was inaugurated.
This initiative is part of Attijariwafa bank’s desire to strengthen its active participation in the economic and social dynamics of this Region, which constitutes a formidable showcase for integrated regional development, by pooling its efforts with the whole actors of the national and regional ecosystem.
It is in this perspective that several partnership agreements have been signed with public and private actors: The Wilaya of the Region of Laâyoune-Sakia El Hamra, The Communal Council of Laâyoune, the Digital Development Agency and the CRI.
Through this innovative support for Very Small Enterprises and project leaders, Attijariwafa bank intends to contribute to the promotion of entrepreneurship in Morocco, particularly among young people and women who constitute a tremendous wealth for our country. This once again confirms Attijariwafa bank’s commitment to economic and social development, and its desire to actively contribute to the encouragement of entrepreneurship.
This approach will continue with the gradual deployment of Dar Al Moukawil centers and their exclusive services in all regions of the Kingdom, in addition to the daralmoukawil.com system on the web.